Trusted by Walmart · Capital One · McDonald’s · Coca-Cola · Microsoft
The Customer Service Master Class

The training your team will actually finish.

A complete, on-demand customer service master class — built for onboarding new hires, upskilling tenured reps, and reskilling teams across phone, email, chat, and text. Short, sharp micro-lessons your reps finish on a break, with frameworks they use on the next call.

Most teams are inside their portal within one business day — no build, no binder. Backed by a 30-day team guarantee.

2 hr 16 minTotal runtime
8 modulesPhone · Email · Chat · Text
SCORM · xAPI · cmi5LMS-ready
12 monthsTeam access
25
Years inside contact centers, distilled into one master class
8
Modules across every channel your team supports
80%
Knowledge-check threshold to advance — completion means retention
1 day
From registration to your team’s first lesson
Built for, and proven by
WALMART Capital One JOHN HANCOCK McDonald’s Microsoft QVC Tulsa City-County Library
The real cost

Untrained reps aren’t free. They’re just billed elsewhere.

The expense of skipping customer service training never shows up on a training line item. It shows up in attrition, in repeat contacts, and in the surveys that decide whether a customer comes back.

i.

Reps who quit

Agents leave when nobody gives them the language for the calls that break them. Replacing one rep costs far more than training the whole team.

ii.

Calls that come back

A reply that doesn’t close the ticket the first time becomes two more contacts. Weak handling is a volume problem wearing a quality costume.

iii.

Surveys that stall

“Friendly enough” doesn’t move CSAT. The gap between adequate and recommended is a skills gap — and it’s trainable.

Why this exists

Your reps were hired for the role. They still have to learn the craft.

Most customer service training is a binder, a deck, or a PDF nobody finishes. This is the master class your team actually completes — because every lesson is short enough to watch between calls, and every framework is something they can use on the next one. Whether they started Monday or have been on the phones for ten years.

The reality on most teams

Reps come in green. Tone is off. Calls run long. Emails read like a form letter. Chat replies sound transactional. Surveys come back mixed. Onboarding is whatever your team can build in-house — and refresher training never quite happens, because no one has time to make it.

What changes inside the master class

Your reps walk in with frameworks. Phone, email, chat, text. Empathy that sounds like empathy. Calls that move to closure with grace. Replies that close the ticket the first time. New hires sound like tenured reps. Tenured reps remember why they were good at this.

Phone

Tone, pacing, call control, and de-escalation.

Email

Warm, structured replies that close the ticket once.

Chat

A human tone and fast replies that never feel cold.

Text

Brand voice in short form — without a novel.

The method

The 3I Method — why this training sticks.

Most online training is one-way. Reps watch, click next, and forget by Friday. The 3I Method is built to land — every module instructs a framework, involves the rep in applying it, and asks them to implement it on their next shift.

i.

Instruct

I teach a single framework per lesson — empathy, call control, de-escalation, bad-news delivery — in language reps can actually repeat back.

ii.

Involve

Reps respond to scenarios, take knowledge checks, and step inside virtual field trips — Seinfeld, real call recordings, QVC chat — so the lesson lives somewhere they’ll remember.

iii.

Implement

Every module ends with a fillable worksheet. Reps write down exactly what they’ll say differently on their next call — and managers have something to coach against.

What’s inside

Eight modules. Every channel your team supports.

Built in micro-learning so reps can complete a module on a break, between calls, or in the first hour of a shift. No multi-hour video walls. No checking out at minute three.

01

Telephone Skills

Tone, pacing, opening lines, and the small voice habits that make a customer feel taken care of in the first ten seconds.

Phone
02

Empathy in Customer Service

Real empathy — not scripted apology. The exact phrases that make a frustrated customer feel heard and ready to move forward.

All Channels
03

Call Control

Polite, professional ways to redirect long callers, stay in the driver’s seat, and move the conversation to closure without sounding rushed.

Phone
04

Delivering Bad News

The four-step framework — Regulate, Recognize, Redirect, Resolve — so reps can say no, deny a request, or hold a policy without losing the customer.

All Channels
05

Email Best Practices

Warmth, structure, and brevity. How to write replies that close the ticket the first time and don’t sound like a form letter.

Email
06

Handling Challenging Customers

The de-escalation playbook. What to say when a customer yells, cusses, threatens to cancel, or asks for a supervisor on contact.

All Channels
07

Chat Handling Fundamentals

Bringing a human tone to chat, structuring fast replies, and driving toward closure without ever feeling cold.

Chat
08

Supporting Customers Over Text

Texting customers without losing brand voice — and without writing a novel. Tone, length, and what to do when texts go sideways.

Text

See the teaching style before you decide. One lesson, free.

Try a Lesson Free
The learning experience

A master class your team looks forward to.

Most online training feels like homework. This one feels like watching a great show — filmed full-screen in studio, built for short attention spans — and your reps come away with frameworks they can use on the next call.

i

Cinematic micro-lessons

Two-to-three-minute videos shot full-screen on a real studio set, built for short attention spans, work-from-home distractions, and back-to-back call schedules.

ii

Fillable PDF worksheets

Type directly on the sheet, save the file, no printer required. Designed so a manager can review what a rep took away from the lesson.

iii

Virtual field trips

Step inside a Seinfeld scene to study the wrong way to deliver bad news. Watch a QVC chat agent who got it right. Lessons that stick because they live somewhere your reps already know.

iv

Knowledge checks at 80%

Every module ends with an assessment. Reps must score 80% or higher to advance — so completion means real retention, not just a click on “next.”

v

Live office hours with Myra

Twice-monthly virtual office hours where your reps bring their hardest customer interactions and walk out with language for the next one.

vi

Manager dashboards & nudges

Weekly progress emails to your reps. On-demand spreadsheets to you. You see exactly who’s done, who’s stalled, and who needs a nudge.

What enrollment looks like

Your team’s first thirty days, mapped.

No long implementation. No course-building project. Here is the path from the day you register to the day you have a fully trained, certified team.

Day 1Registered

Your team is inside the portal

Most teams are inside their eLearning portal within one business day. Reps get their logins, you get your manager dashboard. Nothing to build.

Week 1First frameworks

Reps finish the first modules between calls

Telephone Skills and Empathy land first. Reps complete worksheets, pass knowledge checks at 80%, and start using the language on live calls the same week.

Weeks 2–3The hard channels

Call control, bad news, and difficult customers

The de-escalation playbook and the four-step bad-news framework. Reps bring real interactions to Myra’s twice-monthly office hours and leave with language for the next one.

Week 4Certified

Email, chat, and text — then certificates

The written channels round out the master class. Reps who hit 95% completion are certified, and you have an on-demand report showing exactly who finished.

Built for

Onboarding, upskilling, or reskilling — your team belongs in here.

Frontline reps, supervisors, work-from-home agents, and new hires who’ve never had formal customer service training.

  • New hires who need a fast, consistent onboarding without your team building it in-house.
  • Tenured reps due for a refresh — frameworks they can use on the next call, not just review.
  • Teams being reskilled for a new channel — chat, text, email — and need brand-grade voice across all of them.
  • Reps who sound transactional on the phone or in writing, and need warmth they can’t fake.
  • Surveys coming back mixed — friendly enough, but not “I’d recommend you” friendly.
  • Teams that have never had formal customer service training — only product training.
The honest comparison

Three ways to train a team. Only one gets finished.

You have options. Here is how the master class stacks up against building it yourself and against doing nothing at all.

 
The Master Class
Build It In-House
Do Nothing
Time to launch
One business day
Weeks to months of design time
Never — it stays on the list
Channels covered
Phone, email, chat, text
Whatever you have time to write
Product training only
Completion & retention
95% completion rule, 80% knowledge checks
Click-through with no real check
Learned on the customer’s dime
Live support
Twice-monthly office hours with Myra
Only what your trainers can staff
None
Manager visibility
On-demand progress reports & nudges
Depends on your LMS setup
No data at all
Ongoing cost to you
One enrollment — we run it
Your team’s hours, every refresh cycle
Attrition, repeat contacts, lost CSAT
Enroll your team

One master class. Priced by team size.

Pricing scales with your headcount, so you only pay for the seats you need. Every enrollment includes the full master class — and everything that makes it stick.

Every enrollment includes

  • All 8 modules — phone, email, chat, and text
  • 12 months of team access
  • Fillable worksheets & knowledge checks at 80%
  • Twice-monthly live office hours with Myra
  • Completion certificates for your reps
  • Manager dashboard & on-demand progress reports
  • SCORM, xAPI, cmi5 & AICC for your LMS
See your price

Team pricing is on the enrollment page — take a look and get started.

See Pricing & Enroll

Invoicing & PO terms available · Request an invoice

Put your team in. If it’s not right for you, tell me.

Enroll your team and give the master class a real look. If within the first thirty days you decide it isn’t the right fit for your center, reach out and my team will make it right. I built this to take training off your plate — not to add risk to it.

When I needed soft skills training for Walmart.com, Myra’s materials were the gold standard.
Betty Doyle
Senior Learning Designer, Customer Care · Walmart eCommerce
In their words

What teams say after the master class.

“The first thing that struck us was how engaging each module was. You’re asked to actively participate, and there are real action items you take away.”

Kristin Augusta
Sr. Operations Manager, Shared Services · John Hancock

“I loved your workshop. I’ll start using this on my calls starting day one. Awesome, most amazing — I loved it.”

Sathya Srinivas
Customer Service Specialist · Capital One

“I had the typical ‘I already know what she’s going to say’ — which is ironic, considering what the course was about. You have such a fun presentation style. I’ve been through a LOT of bad training. You were refreshing.”

Sam Tinker
Tulsa City-County Library

“Myra’s materials were the gold standard for Walmart.com Customer Care.”

Betty Doyle
Senior Learning Designer · Walmart eCommerce
A note from Myra

I’ve spent twenty-five years inside contact centers. I built this master class for the team you have right now.

Not the team you wish you’d hired. The one taking calls today. The one with two new hires who started Monday. The one with a tenured rep who’s tired and a little checked out. The one working from a kitchen table.

This isn’t theory. Every framework inside has been used on real calls, by real reps, at companies your customers know. I built it so your team can finish it on a busy week, remember it on a hard call, and walk away sounding more like the brand you want them to be.

I can’t wait to welcome your team in.

— Myra

Not ready to enroll? Watch one lesson first.

Send me where to reach you and I’ll open up a full master class lesson — the real teaching, the real format — so you can see exactly how it lands before you bring your team in.

No spam. Just the lesson and a short note from Myra.

Questions, answered

Everything you’d want to know before enrolling.

Pricing is set by team size, so you only pay for the seats you need. Every enrollment includes all eight modules, twelve months of access, worksheets, knowledge checks, office hours, certificates, and your manager dashboard. You’ll find current team pricing on the enrollment page, and invoicing or PO terms are available if you need them.

Yes. Enroll your team and give the master class a real look. If within the first thirty days you decide it isn’t the right fit for your center, reach out and my team will make it right.

Two hours and sixteen minutes of video. Reps don’t have to finish it in one sitting — your team has twelve months of access, so most teams go module by module across two to four weeks.

Completion criteria is set at 95%. Reps must show up for 95% of the lessons to finish, and must score 80% on knowledge checks to advance. When they complete, my team prepares a certificate. You also receive on-demand progress reports so you always know who’s done, who’s stalled, and who needs a nudge.

Yes. The master class works with any LMS that supports SCORM, cmi5, xAPI, or AICC. If your team uses a different system, we’ll find a path.

Yes. I hold virtual office hours twice a month inside the master class community. Reps bring their hardest customer interactions and leave with language for the next one.

Of course. Click “Contact” in the navigation and select “Request an invoice.” Let us know which package you’d like and we’ll send it the same day.

Most teams are inside their eLearning portal within one business day of registering.

Both. The master class is structured so a brand-new hire learns the foundation and a tenured rep gets language and frameworks that re-sharpen what they already do. It’s also built to scale across remote, hybrid, and in-office teams.

Enroll Your Team

Let me take training off your plate, so you can run your business.

Get your team into the master class. We’ll handle the platform, the progress reports, the office hours, and the certificates. You’ll handle the strategic work only you can do.

See Pricing & Enroll Your Team

Inside your portal within one business day · 12 months of access · 30-day team guarantee · Invoicing available

Confidence in Every Conversation
30-day team guarantee · In your portal within one business day Enroll Your Team